How to Launch Your Team's Custom Merch Store in Minutes

From logo upload to live store: how Stella & Sage turns your artwork into a full custom merch store your whole team can shop.

Setting up team merch used to mean weeks of back-and-forth with a print shop. Here's how it works on Stella & Sage instead.

Step 1 — Upload your logo

One good logo file is all we need. Our system automatically places it on a full product lineup and generates realistic mockups, so your store looks professionally designed from the first minute.

Step 2 — Review your store

You get an admin dashboard where you can see every product with your logo on it. Want changes? The built-in product editor lets you drag your logo exactly where you want it, resize it, add a back design on select products, and pick up to three garment colors per item — with a live preview that matches what actually prints.

Step 3 — Add more products

The Add Products catalog lets you build additional items whenever you like: premium tri-blend tees, heavyweight cotton tees, youth sizes, pullover and zip hoodies, crewnecks, and tank tops. Each one becomes its own listing in your store.

Step 4 — Invite your members

Share your store with a link or QR code. Members sign in, and your store appears on their dashboard — they can shop anytime, in their own size, paying for their own order. You never collect money or sizes again.

Step 5 — Optional: turn on fundraising

Add a per-item contribution and every sale supports your cause, with automatic payouts through Stripe.

That's the whole process — most stores go from logo to live the same day. Start yours at stellasageco.com.

THE EASY BUTTON FOR TEAM MERCH

Your store can be live in about 15 minutes.

No minimums, no upfront inventory, no closing date, and no organizer collecting money or sizes.

Start a free team store
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